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Black Friday 2009
Black Friday is almost here! Gadgetell's got you covered with all the latest news on who's offering the best deals. Dangerous crowds? You're on your own.
Our new podcast: Meet...
We know. Podcasts are so last year - but this one you won't want to miss. Whether it’s a rumor that won’t die, a new product announcement, or just a really good Macintosh or iPhone app find that we have to let you know about, we’ll make sure it’s covered on Appletellcast.
iPhone App Reviews
iPhone Apps. They were great when the App Store was first announced and we could all pick and chose what we wanted, but the number is now overwhelming. Here at Appletell, we'll detail the great iPhone apps we find, and steer you clear from those that aren't worth it even if they're free.
iPhone Game Reviews
As Apple turns the iPhone into one of the most popular gaming devices, the staff of Appletell--gamers and Apple fans alike--are here to help you get the most entertainment value out of your app store purchases.
In the ongoing battle between Apple’s Get a Mac ads and Microsoft’s Laptop Hunter ads, Apple has played their next card. With two more Get a mac ads that are clearly a response to Microsoft’s ads, Apple may have come out on top once again. The title of these two ads are “Surprise” and “Top of the Line,” and they feature the familiar two actors and screenplay.
As you can see, this advertisement features PC disguising himself as a Mac and trying to convince a customer to purchase a PC over a Mac. Once she leaves after being disappointed in the viruses and issues that PCs have, Justin Long as the Mac walks in and looks in shame at the PC who has just uncovered his true identity. Very clever, Apple.
The second of the two ads features a similar scenario, with Mac and PC present with a customer. PC brings in his “top of the line” product to sell to the female customer only for him to be shot down by all of the issues he has. In the end, the female shakes hands with the Mac and agrees to purchase one of those. It is very clear that Apple is directly responding to the Laptop Hunter ads published by Microsoft, and they are doing a good job at that.
Stay tuned for more battles in this war.
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