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The Apple effect: Avid shares drop

by Josh Holat on Jun 12, 2008 at 04:03 PM

AvidApple is getting stronger and stronger everyday. One sign of this, according to Market Watch, is in the loss of share value Avid Technology is experiencing. Decreasing to half their size, this video editing and post production company is seeing drastic losses due to Apple’s strengthened grip on this market with their Final Cut products.

There are no signs that Apple is slowing down, either. With the highly anticipated 3G iPhone on the way at an affordable price, Mac sales growing everyday, and new, exciting innovations, Apple is making all the right moves. They are beating the competition by simply making better, easier to use products. I can see this continuing for a while because the company sure is full of some bright people.

Via [Market Watch]

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