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More ads to come to the iPhone via Google?

by Josh Holat on Dec 9, 2008 at 09:33 PM

Google Mobile Search AppOne of the best and most talked about features of Apple’s iPhone during its release was the full, just-like-your-desktop browser that it uses. This version of Mobile Safari did just what Steve said it would, “revolutionize” the way we see the internet on our phones. That said, Google has realized they can do something interesting with this now, since it is a full HTML browser. And what is it, you ask? Ads. As of this week, AdWords advertisers will now have another campaign-level option to include their ads on both Apple’s iPhone and the G1.

What does this mean? You may remember seeing ads on Google already using your iPhone. With this new option from Google, advertisers will now be able to “display ads exclusively on these mobile devices, create campaigns for them, and get separate performance reporting.” As for the usual desktop ads that Google shows, advertisers can also choose to have these not appear on the iPhone and G1. This sounds like a good thing for advertisers, I just hope it doesn’t ruin the iPhone Google experience.

Via [Google Mobile Blog]

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