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Leopard driving Mac sales up

by Adam Fisher-Cox on Dec 13, 2007 at 07:16 AM

A survey by ChangeWave is predicting that Leopard is making consumers more likely to buy Macs is making sales projections even more optimistic. According to the company’s survey data, nearly 24 percent of respondents said that Leopard is a big reason they are thinking about getting a Mac at some point in the near future.. “Apple computer sales continue to show strong consumer momentum. Not only is Apple maintaining the highest satisfaction levels among all manufacturers, but consumer purchases over the next 90 days look exceptionally robust.”

The company also says that “over the next 90 days, Mac laptop and desktop sales to consumers will remain the biggest growth story in the PC industry—driven in part by the new Leopard operating system. Moreover, Apple’s corporate market share is increasing as well.”

Research firm Goldman Sachs is also predicting strong holiday sales for Apple’s iPods and Macs, and remains confident about the Cupertino-based company’s forthcoming products in 2008. Goldman analyst David Bailey foresees the new iPhone arriving in the second half of 2008, with a smaller upgrade and more flash memory surfacing earlier in the year.

Via [AppleInsider]

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