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Apple zooms past 10% marketshare on a fast journey upward

by Adam Fisher-Cox on Aug 27, 2008 at 10:15 AM

AppleApple, growing now at exponential rates, has passed the 10% marketshare mark, landing at 10.4%.

Apple is growing in leaps and bounds in an economy where few companies are. This time last year, Apple’s market share was at 7.5% of the industry, and the year before, they had 5.4%. That means that between 2006 and 2007, Apple grew 2.1%, and between 2007 and 2008 they grew 3.9%, nearly doubling the rate of growth.

It’s an even more drastic story in the small business world, where more and more small businesses (businesses with 100 or less employees) are turning to Macs for their computing needs. Apple currently stands with 4.4% of small businesses surveyed, up from 2.4% last year, and 2.1% two years ago. Putting that into growth numbers, thats an 0.3% increase from 2006 to 2007, and a 2% increase from 2007 to 2008. That’s almost seven times the growth year over year.

With this trend continuing, we can hope to hit 20% in little more than a years time. However, it is likely that growth will begin to plateau as more and more switch from Windows.

Via [MSNBC]

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