Apple files for “Snow Leopard” trademark
Yesterday, the US Patent & Trademark Office published Apple’s latest trademark, titled “Snow Leopard,” under application 7749408sn6.
According to Apple’s Snow Leopard webpage, “The next major version of the world’s most advanced operating system, Mac OS X, changes more than its spots, it changes focus. Taking a break from adding new features, Snow Leopard—scheduled to ship in about a year—builds on Leopard’s enormous innovations by delivering a new generation of core software technologies that will streamline Mac OS X, enhance its performance, and set new standards for quality. Snow Leopard dramatically reduces the footprint of Mac OS X, making it even more efficient for users, and giving them back valuable hard drive space for their music and photos.”
Apple filed their trademark under International Class 009 covering computer software and computer operating system software. Apple asserts a claim of priority based on Trinidad and Tobago application number 39830 and claims ownership of U.S. Registration Number 3386175.
Apple claims Snow Leopard will include out-of-the-box support for Microsoft Exchange 2007, and will introduce a new set of technologies, bringing unrivaled support for multicore systems to Mac OS X called “Grand Central,” extend 64-bit technology to support enormous amounts of RAM, and introduce QuickTime X, a streamlined, next-generation platform that advances modern media and Internet standards. Mac OS X “Snow Leopard” will most likely to be in retail stores by fall of 2009.
Via [MacNN]
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It’s a nice idea to upgrade behind-the-scenes, and it will be great on new Macs, but I think it’s going to be a hard sell to most Leopard users because, as Apple freely admits, there aren’t many new features. If Apple wants users to upgrade their current machines, they should charge less than their normal $120.
on June 14, 2008 at 06:52 PM - LINK