Full FeedApple and Best Buy to expand Mac program
According to AppleInsider, Apple and Best Buy have plans to expand their Mac Program well beyond 600 stores (they currently have about 500), but could face some difficulties due to real estate issues. Apple asks that their large kiosks are in a central location that is easily visible, and they are currently in most of the larger stores which have about 35,000 to 50,000 square feet of room. However, due to the size of their kiosks, which contain large LCD displays and computers, the smaller Best Buy stores are having trouble finding room for Apple.
Hopefully, they will be able to figure this out soon because Best Buy is increasingly helping Mac sales. Research analysts believe Best Buy is not only “...presenting the Apple image, but is actually pushing healthy volumes of Macs out of its in-store boutiques.” They go on to add that this shows in the near 51% Mac increase this past year. Best Buy currently runs about 1,150 stores worldwide, so further expansion of this program could be of great help to Apple.
Via [AppleInsider]
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It is nice to have a variety of Apple products at Best Buy.
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on July 6, 2008 at 12:50 AM - LINK