10,000+ Canadians petition for lower iPhone 3G rates from Rogers
![]()
The iPhone is finally making its way to Canada on July 11, 2008 and Canadians aren’t as happy about it as they should be due to voice and data rates from one of the only two carriers that will be offering the new iPhone 3G in Canada, Rogers Communications. On Friday, Rogers announced the details of its voice and data plans for the upcoming iPhone 3G, which struck some would-be customers as unreasonably high and unnecessarily restrictive, especially when compared with those in other countries in which the iPhone 3G will be offered, such as the U.S. and the U.K. Thousands of angry Canadians (10,000 and counting when this was written) have made their feelings about Rogers’ ridiculous rates known on various websites and blogs.
However, the largest protest that has come into effect is a petition (whose original name was unprintable, but has now been renamed to Ruined iPhone). Its stated goal was to gather 10,000 names in the form of a petition by July 11th, which was accompanied by to an open letter to Steve Jobs. By Sunday evening, the petition had already gathered more than 13,000 names, more than its initial goal. The open letter can be found at ruinediphone.com, and is reprinted below.
Dear Steve,
My name is James and I would like to thank you for creating the wonderful iPhone device. We really think that you will change the world with it, just as you changed the world with the iPod. We were so happy to learn that on July 11th, we would finally be able to buy the iPhone and legally use it in Canada.
To our great disappointment, Rogers Communications Inc. has announced VERY unfair rates in comparison to AT&T in the United States and to other authorized wireless service providers around the world. As a result, a consumer movement was born yesterday (June 27th) in protest against these rates.
Nearly 6,000 people have signed an online petition to help make a difference and the list is growing rapidly. In the last 48 hours, the website has had 40,000 unique visitors from around the world supporting Canadian consumers. There are a vast number of Canadians that would take the opportunity to buy an iPhone at $199CAD but these new plans have put it out of reach for many.
I would like to invite you to take a look at all these disappointed people at www.ruinediphone.com.
I was going to buy an iPhone for me, my girlfriend and my family.
Now, sadly, I cannot afford the plan.
I hope you can do something Steve; we are loyal customers and trust that you will. We don’t want to lose faith in Apple.
Thank you,
James Hallen
What exactly is wrong with Rogers’ iPhone 3G rate plan? Firstly, it comes with a mandatory 3-year contract, such as with AT&T in the United States. Many other carriers in other countries offer a lower mandatory contract, such as in the U.K. where carrier O2 offers an 18-month contract and throws in the iPhone for free. Although both AT&T and Rogers offer calling, data and text messaging for $75 a month, Rogers gives Canadians a third less calling time, half as many text messages, and puts a 750MB cap on 3G data usage for that same price, which also includes steep fees for users who happen to go over their monthly limit.
The most controversial and unreasonable element of Rogers’ rates is the limit it has put on data usage, an element very important for the iPhone as one of its main features is making websurfing and multimedia downloading effortless, activities which can quickly use up a lot of megabytes of data usage. Rogers claims that its top data plan, which is 2GB per month for $115, is enough to view 16,000 webpages, but many users have pointed out that a single Facebook page can account for 1.2 MB of data usage, which reduces potential browsing from 16,000 pages per month to 1,600.
Petitioners are asking Steve Jobs to pressure Rogers into offering a better plan for the iPhone 3G, or to cut a deal with another carrier that will. I urge all Canadian readers to sign the online petition and support your fellow Canadian iPhone fans in the fight against Rogers’ unfair rates. Below, you can view the current rates set by Rogers for the upcoming 3G iPhone:
![]()
Via [Fortune]
Keep up with the latest gadget goodness! -
Subscribe to our feed
Live from Macworld 2009
The Appletell staff is working their way through the show floor at Macworld 2009 to bring you the latest Apple products and accessories. Hit the Macworld page for non-stop coverage...
Live from CES 2009
We're live from the world's largest tradeshow. Hit up our dedicated CES page for keynote coverage, product announcements, interviews, and photo galleries from the show floor. We're excited... are you?




It would be great to see pricing come down on cell/data plans in Canada, our pricing here is way out of proportion. $100 per month unlimited is common place in the US, hopefully we’ll get there some day.
on June 30, 2008 at 03:23 PM - LINKOver 20,000 now.
on June 30, 2008 at 04:52 PM - LINKWhen I try to go to the ruinediphone.com site I’m greeted by a 403- Forbidden error. I have Rogers internet service, so I’m suspicious; is anyone else getting this error? Is the site being overwhelmed, or has Rogers restricted access for their users??
on June 30, 2008 at 10:10 PM - LINKI am having the same issue, and I am with Rogers.
on June 30, 2008 at 11:02 PM - LINKI’m with Telus and I’m getting that message also.
on July 1, 2008 at 12:44 AM - LINKRogers may have blocked the site given the website was on the front page of the business section in the Ottawa Citizen newspaper today. Rogers are the most expensive mobile costs in the G8 and top ten in the world. They blame the large span of country to cover and the small population, however the fact is they only put towers up where there is population like everyone else. Industry Canada auctioned off bandwidth ($4.2m) to open market hopefully this will cause Rogers to change is predatory pricing to a more competitive. In the meantime, Rogers runs the GSM phone monopoly in Canada. They are the new Bell.
on July 1, 2008 at 07:37 AM - LINKCorrection; Industry Canada’s auction has collected $4.2 billion
on July 1, 2008 at 07:39 AM - LINKLooks like the petition site is blocked. I wonder why.
on July 1, 2008 at 11:25 AM - LINKRogers is a big scam, I will get the iphone but cancel my home line, you have to screw them somehow!
on July 1, 2008 at 01:46 PM - LINKSection 7(b) of the Telecommuncation Act states the objective includes “ to render reliable and affordable telecommunications services of high quality accessible to Canadians”. Roger is blatently operating contrary to this objective for the iphone plans in my view.
on July 1, 2008 at 02:40 PM - LINK@Mark - You are not going to screw them this way. Canceling your home phone and still buying an iPhone and signing this outrageous 3-year contract with Rogers will just make Rogers happy. I am sure your wallet will feel it if not the first month, it will be next one for sure.Are you even reading all those petitions people are making all around the Canada ? Try to help us somehow, not making it harder for everyone else. DO NOT sign that contract with Rogers/Fido at least few days until we see what’s happening in this area. Rogers must go down this time. Go to Ruinediphone.com and read those comments people made. Do not be a sheep for God’s sake!
on July 6, 2008 at 08:07 AM - LINKi was really disappointed waking up at 4.00 am and waiting in the huge line up and once we get there they tell us about the plan rate which was starting from 60$ a month! at least it could have started from $30.
on August 3, 2008 at 09:48 PM - LINK